Social Media Day - Sunday, June 30, 2024

First there was the telephone, then the fax machine, and then social media — a revolutionary way of communicating. Since its creation, people have been able to connect with each other like never before. Friends and family can connect at any moment, and marketers have been able to reach consumers in an entirely new fashion. In fact, people use social media for an average of 144 minutes every single day. Because of its impact on society over the years, World Social Media Day was born on June 30, and it has continued to grow in popularity ever since.

Social Media Day was launched by the popular website Mashable back in 2010, and often sees fans of the site going to real-life meetups.

Learn about Social Media Day

Social media seems to be everywhere these days. Though the days of social media pioneer Myspace are now long gone, we’re constantly hearing about trending topics on Twitter, laughing at social media fails and many people are obsessive about keeping up with their Facebook news feed. Even if Facebook and Twitter aren’t for you, there’s still blogging, Vine, Snapchat, and even LinkedIn, among many others. Even businesses have recognized the value of social media for connecting with customers and selling their product, as well as quickly updating users about problems affecting their service.

Social media has become a major factor in the world. For many of us, it is how we keep up with what our friends are up to, even if they’re on the other side of the planet. It has also played a big part in world events. Twitter was used to organise protests and report on events during the Arab Spring, for example. On a more shallow note, Twitter is a great way to keep up with what your favorite celebrities are up to – as long as they don’t just use it to Instagram pictures of their lunch!

If we’re honest, most of us use social media for less than upright purposes ourselves. We use it to show off our holidays and what adventures we have planned for the weekend. Almost everyone presents an idealised version of themselves on social media, whether by detagging unflattering photos or implying their life is more exciting and glamorous than it really is. Never compare yourself negatively to your friends on social media as you’re only seeing what they want you to see!

There are lots of reasons to love Social Media Day. One of our favorite things about social media is that it is ripe for discovery. It gives everyone the ability to have a voice. They can document their daily activities, share their opinions, and showcase their talents. Up-and-coming entertainers have often found stardom through social media. Just look at Justin Bieber; he was touted via YouTube. Social media opens up a world of possibilities for people, and that is something very exciting! It is also a great place for people to find out news and information. A lot of people will turn to Twitter for the latest updates, rather than heading to news websites, as used to be the case. 

History of Social Media Day

Social Media Day has been taking place since the 30th of June in 2010. It was created by Mashable as a way of recognizing the impact that social media has had on communications around the world, as well as bringing people together to celebrate. Social media is used by most people on a daily basis. It enables us to communicate with our friends and family in a quick and convenient way. There are a lot of people who also use social media as a business, such as social media influencers. They make money by sharing content with their followers. It is crazy to think about the role that social media plays in society today.

Because of this, Mashable decided that it would be a good idea to create a day to honor social media. For those who are unaware, Mashable is a worldwide entertainment and multi-platform media business. They are known for using social media as part of their operations. They are also known for their awards – the Mashable Awards – which recognize the best online services and communities. The company was established in 2005 by Pete Cashmore and it is headquartered in New York. 

How to celebrate Social Media Day

So how best to celebrate Social Media Day? The answer is obvious! Let your networks know and spread the knowledge. Start a hashtag, upload a photo, update your status. You certainly won’t be alone as social media is still spreading like wildfire all over the world. Whatever you do, wherever you are, don’t forget to celebrate #socialmediaday!

Another way to celebrate Social Media Day is to try out some new platforms. There are many different platforms out there that are simply waiting to be discovered. TikTok has taken over in recent times. If you are yet to make a TikTok video, now is the perfect opportunity for you to do so! You may think that you have tried all of the social media platforms out there, but there are literally hundreds of them, and so there are bound to be plenty that you have not explored yet. Give them a try. You never know; you may end up with a new favorite!

You could also celebrate Social Media Day by trying to create a post that goes viral. A lot of people have created videos and social media posts that have gone viral without them even intending to do so. If you want to be social media famous, see if you can come up with some creative and exciting ideas for this day. 

On the flip side, if you’re a bit social media obsessed already, you could use Social Media Day to have a day off!